Blog

Guides about privacy-friendly analytics, growth and understanding your visitors.

• Oct 16, 2026

  5 metrics that matter for small websites (and the ones you can ignore)

  You don't need 200 reports. These five numbers tell you whether your website is working, and what to do next.

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• Oct 15, 2026

  How to track visitors from ChatGPT and other AI assistants

  People increasingly ask ChatGPT, Perplexity or Gemini instead of Google. Here is how to see how much traffic AI assistants send you, and how to get more of it.

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• Oct 14, 2026

  Cookieless analytics explained: how to count visitors without tracking them

  Cookies used to be the only way to count unique visitors. Here is how modern, privacy-friendly analytics does it without cookies, and what you give up (very little).

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